Client Lone Mountain Land Company Project 3 Forks Bar & Restaurant Brand Identity

Making history. Again.

It was Lewis and Clark who originally came up with the name Three Forks. And if anyone knew a thing or two about adventure, it was them. So, it was the perfect name for one of the steepest, most adventurous ski runs at Montana’s Big Sky Resort, and the new restaurant that overlooked it. We based their branding on those adventurous early days of skiing, using a blend of vintage and current ski images for the identity, signage, menus and merchandise. But perhaps the most stunning use is the 3 Forks sub mark as a 3D sign application.